Campaign and Brand Manager – Filled

Reference Number HWVJCB
Consultant Kristina Wallen
Date Posted 13 June, 2023
Salary £ Good plus good benefits
Location Remote - with frequent travel to HQ ( good access to an airport essential)
Company type Tourism Destination
Job sector Marketing and PR
Job description

Our client, a tourism authority, is looking for a Brand and Campaign Manager to help market and grow the visitor economy to this beautiful destination – with a wide range of activities and culinary experiences to market in the UK/Europe. Promoting sustainable tourism to the location in an innovative, economical, and efficient way, this role will plan and deliver profitable advertising campaigns and strategic content. Reporting to the Head of Marketing, this position will also be responsible for the brand guidelines in all campaigns and communications.  The role is remote but will need to travel to head office for monthly meetings and overnights.

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Tagged as: Permanent

Skills
  • Experience and a good understanding of campaign marketing and strategic planning, ideally within the travel, hospitality, or tourism industry.
  • Creative storyteller, develop inspirational narratives and marketing content – noticeable campaigns that standout
  • Solid working knowledge of setting up and using CRM solution platforms
  • Lead and develop email campaigns
  • Experience in optimising landing pages and user funnels.
  • Experience with A/B and multivariate experiments.
  • Commercial acumen, able to analyse and interpret data, market potential and marketing performance
  • Degree / advanced degree ideally in marketing
  • 5+ years working in marketing
  • Able to travel with infrequent but routine visits to head office

 

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